Smart Clothing — The Next Revolution for Retailers in Wearables Technology

Kaira Wills
2 min readJan 7, 2022

Wearables have come a long way, from initially seeming to be a sci-fi dream come true, to a prevalent disruptive trend transitioning into a necessity. Wearable electronics, as well as smart clothes, have immense promise, with researchers as well as manufacturers testing brand new materials for conductive colors as well as flexible materials to design new electronic textiles.

Through the thermoelectric process, the temperature differences can be translated into voltage, and wearables textiles such as t-shirts, pants, jerseys, etc. can be converted into real electronic appliances. In this blog, we will have a look at four fast emerging use cases of this form of wearable technology that go far beyond smartwatches and wrist bands:

● A smart t-shirt, jeans, socks, or shoes, with sensors, can help a person monitor their heartbeat or detect the intensity of physical exercise just by measuring the sweat. It can even monitor body temperature, pulse, and deviations from the normal functioning of organs.

● IoT sensors are used for fraud detection and authentication for a brand. The tracking feature of IoT in clothes or other commodities can help brand users to detect instances of fraud or counterfeiting through barcodes or RFID labels, and help in creating customer loyalty.

● Clothing can also help track a wide variety of information through team games. Mentors can use metrics such as pulse, speed, and distance to create training schedules and strategies. Many sports teams also use jerseys equipped with an IoT sensor, for early injury recognition and faster recovery. The sensor is ready to measure speed, pulse, jump height, and other details that can help mentors gauge irregularities in the form of a player form while performing, which can indicate a costly injury.

● Events or conferences can make use of wearable technology and smart fashion to notify users of various prospective performances or discussions through an event. They can also engage the event participants by helping in conducting various in-auditorium games and demonstrations and collecting feedback just with a single tap.

Conclusion

Wearables technology is evolving at an unprecedented pace, and surprising enterprises with its exponentially growing potential and implementation areas. It is therefore advisable for industry stalwarts to keep a tab on trends and contact a wearables technology services provider to understand the business cases and profitable outcomes of implementing wearables technology into their commodity endeavors.

--

--

Kaira Wills
0 Followers

Kaira is a marketing professional with over 10 years of experience. Kaira loves spending her time writing on technology, lifestyle, food, gadgets, etc.